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Hello


It's not personal

It's not just business

 

It's business with personality

 

Brand Development, Growth Strategy, & MarTech Consulting for Early & Growth Stage Businesses

 


Let's begin

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Hello


It's not personal

It's not just business

 

It's business with personality

 

Brand Development, Growth Strategy, & MarTech Consulting for Early & Growth Stage Businesses

 


Let's begin

Let's Begin


Let's Begin


READY TO GIVE YOUR BRAND A VOICE?

 

Hello. My name is Benjamin Shapiro. I am an omnichannel marketer that specializes Brand Development and Growth Strategy for technology companies. I am also the managing director of a network of boutique consultants that specialize in helping companies identify, reach and monetize their customers. This website is my way to explain who I am and what I do. If you're interested in learning more about me, feel free to click around.

If you're interested in marketing consulting, I'd love to hear about your company and its needs.

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Experience & Skill Set


Meet Benjamin

HERE'S A FEW TIDBITS ABOUT MY AREAS OF EXPERTISE.

Experience & Skill Set


Meet Benjamin

HERE'S A FEW TIDBITS ABOUT MY AREAS OF EXPERTISE.

Career Experience

I'm an entrepreneurial and data driven marketer with +15 years of experience in consumer internet, startups, and e-commerce. Prior to starting a brand development & marketing strategy consulting business in late 2015, here's where I had worked: 

Rinse Inc

VICE PRESIDENT OF MARKETING

Handle Inc

HEAD OF MARKETING

StrumSchool

FOUNDER & CEO

eBay Inc

MANAGER OF BUSINESS DEVELOPMENT & SEO

 

Want MORE DETAIL about my experience? 

 

Skill Set

 

Brand Development

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MARKET POSITIONING | Evaluate product & service offerings based on company strengths & market conditions 


CONSUMER RESEARCH | Leverage data to define and target customer targets based on value


CUSTOMER PROFILING | Identify & define your core customers'  most common & distinguishable traits

Growth Strategy

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MARKETING MIX |  Leverage customer insights to maximize the deliverability & impact of every brand impression


SCALE & OPTIMIZATION | Deliver results that drive revenue producing customers though your conversion funnel


CHANNEL VALIDATION | Evaluate media distribution by using a low cost, data driven, & scaleable methodology

MArketing Leadership

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STRATEGIC MANAGEMENT | Evaluate business models for fit with market conditions & customer targets


PARTNERSHIPS | Identify, negotiate, and establish strategic relationships to improve influence and expedite growth


TEAM BUILDING | Educate & develop aspiring marketers and cross-functional patterns to achieve company objectives

 

Interested in working together? 

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Testimonials


Testimonials

Meet some of the people with whom I've worked

 

Testimonials


Testimonials

Meet some of the people with whom I've worked

 

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Ajay Prakash

Rinse

Co-Founder & CEO 

Ben is a great person to work with.  He's resourceful, creative, and exudes positive energy.  As our first marketing hire, he single-handedly led customer acquisition and brand development efforts during a formational time at Rinse

 


 

Shawn Carolan

Handle

Founder & CEO

I've met a lot of marketing people that are good talkers and know the lingo. Ben is different. Yes, he's smart, fun to work with, and knows the tools, but what really sets him apart is his execution. It's guys like Ben that make great ideas happen.


 
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Jordan Koene

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ChiEf Evangelist

Ben and I were peers on the Internet Marketing team at eBay. He seamlessly transitioned from a business development role on to the SEO team. His ability to hit the ground running proved to me that he has the intellect and mindset to tackle hard to solve problems in any situation. 

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More


More ben?

a few links to more info about my work & interests

More


More ben?

a few links to more info about my work & interests

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Let's chat


Let's chat

Looking for Marketing Support? i'M HERE to help!

Let's chat


Let's chat

Looking for Marketing Support? i'M HERE to help!

 

TELL ME A LITTLE BIT ABOUT YOURSELF: