About Benjamin Shapiro
Benjamin Shapiro is a brand development & marketing strategy consultant. He left a successful career in business development at eBay to become an entrepreneur that has run a bootstrapped startup, multiple marketing teams at early-stage VC-backed companies, and an independent consulting & content business. Benjamin specializes in helping growth-stage companies understand how to identify the overlap between corporate identity and customer needs to build an effective marketing strategy. He is also the producer & host of the top-rated MarTech Podcast.
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Speaking Topics
Marketing
Brand Development: How to develop a customer-centric marketing foundation
Marketing Strategy: Prioritizing, testing, and validating marketing channels
Content Marketing: Using written & audio to find, engage, and monetize an audience
Career
Independent Consulting: Finding career stability, autonomy, & satisfaction
Start-ups: Finding product/market fit at bootstrapped & VC- backed businesses
Networking: The process of finding & cultivating strategic business relationship
Personal
Sports: Avid San Francisco Bay Area baseball, basketball, & football fan
Culture: Technology enthusiast interested in the impact on human behavior
Music: Amature guitar plater and founder of StrumSchcool, a guitar lesson website
Podcast Appearances
