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Agency

Full-Funnel Advertising: Channel Strategy, Campaign Evaluation, & Lead Nurturing

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Full-Funnel Advertising: Channel Strategy, Campaign Evaluation, & Lead Nurturing

Today we’re going to talk about life-cycle marketing. Erik Huberman is the Founder and CEO of Hawke Media, a marketing consultancy that has grown from a niche practice to a plug-and-play marketing solution. Hawke Media serves clients that range from startup, growth-stage companies to the Fortune 500. In this episode, Erik is going to walk us through his company’s approach to creating setting expectations, campaign evaluation, and nurturing leads.

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