CRO Week: Going from Click to Customer Satisfaction

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CRO Week: Going from Click to Customer Satisfaction

This week we discuss the tools and tactics you should implement to optimize the heck out of your web traffic. Joining us are Paresh Mandhyan and Ashwin Gupta from VWO, which is a sponsor of the MarTech podcast and the world's leading web testing and experience optimization platform that enables growing businesses to conduct qualitative and quantitative visitor research. Listen

Paresh Mandhyan, VWO - Website // LinkedIn

Ashwin Gupta, VWO - Website // LinkedIn

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Customer Appreciation Week

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Customer Appreciation Week

This week we’re diving deep into the topic of customer appreciation with Daniel Rodriguez, who is the Head of Marketing at Alyce, which is both a sponsor of the MarTech podcast and a platform that takes the anti-blast and anti-harass approach to B2B selling. Listen

Daniel Rodriguez, Alyce - Website // LinkedIn // Twitter

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Exit Paths for Bootstrapped MarTech Founders

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Exit Paths for Bootstrapped MarTech Founders

Today we discuss the market and the opportunities for bootstrapped MarTech companies with Steve Reardon, CEO at ASG MarTech, which is a unique software business that buys, builds, and operates market leading vertical SaaS companies. In Part 1 of our conversation, Steve tells us why his company is focused on helping bootstrapped companies thrive and survive. Listen

Steve Reardon // ASG MarTech - Website // LinkedIn // Twitter

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What Impact Will the 2020 Election Have on Social Media & Marketing?

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What Impact Will the 2020 Election Have on Social Media & Marketing?

In today's Ask Me Anything we talk marketing strategy and execution with Anthony Coppedge, Independent Agile Marketing Consultant. We address specific challenges in marketing and ask "what impact will the 2020 election have on marketing"? Anthony and I chat about the impact that social media backlash will have on marketers. This is an episode you don't want to miss.. Listen

Anthony Coppedge // Agile Marketing Consultant - Website // LinkedIn // Twitter

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