President & Managing Director
I am a brand development & marketing strategy consultant & the managing director of a network of boutique consultants. My network and I help our clients identify, reach, and monetize their most profitable customers.
Nov 2015 - Current
PIPELINE DEVELOPMENT | Invented a personalized & scalable approach to email marketing to drive prospect engagement.
SERVICE STANDARDIZATION | Simplified sales-cycle by productizing Brand Dev & Marketing Strategy service offerings.
DEAL NEGOTIATION | Established goal alignment with clients to mitigate risk and ensure shared upside.
OPPORTUNITY EVALUATION | Performed internal audits of marketing operations to identify strengths & areas for growth.
CHANNEL VALIDATION | Created efficient and cost-sensitive methodology to test & evaluate marketing hypotheses.
OPTIMIZE & SCALE | Developed infrastructure and relationships to standardize & scale marketing operations.
COMMUNITY CULTIVATION | Created a forum for boutique consultants to make connections & share best practices.
MEMBER RECRUITING | Developed relationship with vertical-specific consultants to expand product offering.
RELATIONSHIP MANAGEMENT | Leveraged community & shared resources to stay connected to network members.